DJ Laz has written and recorded songs with everyone from Pitbull to Flo Rida to Don Omar, but as anyone who’s from Miami will tell you, he is best known for being “In the Mix” as one of Power 96’s (WPOW 96.5) most iconic DJs.
His career behind the decks spans an impressive 20 years and he’s released six studio albums to date, with one more on the way early next year. Now he takes on yet another role as he joins Hennessey’s DJ Collective as one of its VIP Mentors.
The Hennessey VIP Mentor Tasting program was launched to promote the mixability and versatility of Hennessy VS, Black, and Privilege by bringing together well-known personalities and DJs with influential trendsetters and VIPs in the Hispanic community.
The hope is that by promoting the brand via the influencer status and brand ambassadorships of the Latino DJs, like DJ Laz, the Hennessy brand will become a staple among Latinos everywhere.